Brand Marketing Cadillac Revs Up Sports Marketing By Brandweek Staff|December 13, 2010Share By Brandweek Staff|December 13, 2010Share Cadillac is resuming its sports marketing following bankruptcy, according to Bloomberg.com. The General Motors-owned brand will return to racing in 2011 for the Sports Car Club of America World Challenge, showcasing its CTS-V Coupe race car. The automaker ended many of its racing programs and sponsorships in the last few years, Bloomberg.com reported. READ THE FULL STORY HERE Adweek Adweek