Cadillac Ditches 'Generic Backdrops' and Other Car Ad Clichés in Its Oscars Spots

Features young achievers instead

Luxury car ads are stuck in a sea of sameness: An SUV plows through the snow; a sedan navigates a twisting mountain road before zooming across a bridge. But Cadillac is ditching those tropes in the ads it's debuting during Sunday's Academy Awards.