Cable TV Planting Podcasting Seed

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Sometime this summer, Battlestar Galactica executive producer Ron Moore will sit his writing team down at an undisclosed location to begin mapping out the upcoming season of the Sci Fi Channel hit. And before the team gets started, someone will hit the record button to tape the session for a future podcast.

Moore typically records a weekly podcast, and fans eat it up (2.4 million Battlestar podcasts have been downloaded to date). Podcasts—once solely the domain of small-time content producers—are increasingly being embraced by traditional media players.

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