BVK, Doner Each Lose a Client on the East Coast

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BVK has lost the last of its CareGroup Healthcare System business to Allen & Gerritsen. Separately, another client based in the Northeast, America’s Best Contacts & Eyeglasses, is set to sever ties with Doner.

BVK, Milwaukee, won a review two years ago for the consolidated $3-4 million account of CareGroup, based in Boston.

David Gianatasio

David Gianatasio is a longtime contributor to Adweek, where he has been a writer and editor for two decades. Previously serving as Adweek's New England bureau chief and web editor, he remains based in Boston.

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BVK, Doner Each Lose a Client on the East Coast

David Gianatasio

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David Gianatasio