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One of the world’s largest public relations companies has become embroiled in a controversy surrounding its representation of a Tunisian Islamist political party and is downplaying a report that it refused to work with Israel.
No stranger to taking on controversial clients, American-based Burson-Marsteller is representing Tunisia’s Ennahda Party to improve its image abroad, according to the New York Observer.
The Ennahda Party formed a coalition government in Tunisia during the 2011 Arab Spring uprisings. The Party recently handed over the reins of power to a caretaker government after reportedly coming under pressure for failing to stop terrorism and keep the economy on an even keel.