Burrier to Head Creative at Ogilvy in Calif.

LOS ANGELES–Ogilvy & Mather has elevated Dan Burrier, executive group creative director in its New York office, to lead creative in its Culver City, Calif., office and is transitioning creative on the $150 million global Motorola account out West, the agency said.

Burrier, 43, becomes chief creative officer here. He replaces Joe McDonagh, who departed Ogilvy at the end of last month.

“The breadth of his experience, the accomplishments he’s made and the reputation he’s built made this a no-brainer,” Ogilvy LA co-president Rick Roth said of Burrier.

While McDonagh also shared the co-presidency with Roth, the shop will not be looking for someone to take that title, Roth said.

No other members of the New York staff are currently expected to move to Los Angeles, Burrier said.

Burrier spent five years at Ogilvy in New York. In addition to helping the shop land the Motorola account in 2000, he has also worked on IBM, Perrier, Cotton, mothernature.com and Contentville. Prior to that, Burrier was group creative director at BBDO in Los Angeles.