Burnett Shakeup Taking Form

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Haupt to Head Leo Group; Changes at Advertising Unit Due Next
CHICAGO–The management structure of Leo Burnett’s revamped advertising division is expected to solidify the leadership of Linda Wolf and Cheryl Berman, sources said.
The reorganization will ditch Burnett’s “mini-agency” structure, adopted in 1997, probably leaving three or four account groups. Leading candidates to head those groups are executive vice presidents Mary Bishop and Myron Lyskanycz and managing director Peter Volz, sources said. An announcement could come this week.




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