Burnett President Likely to Depart

CHICAGO Publicis Groupe’s Leo Burnett is re-evaluating its global managment structure, a process that is expected to result in the departure of worldwide president Bob Brennan within then next few weeks, according to sources.

A representative at Chicago-based Burnett confirmed that executives are looking at the shop’s “management structure for the global network moving forward,” but declined to comment on Brennan’s status.

Brennan’s exit would follow the departure of chief operating officer Stephen Gatfield, who left Burnett two weeks ago. With both Brennan and Gatfield gone, it is unclear who would be the heir apparent for global chief executive Linda Wolf.

Both Brennan and Gatfield took their positions in January 2001 in a management realignment. Brennan was brought over from sister company Starcom, where he was COO, as a change agent for the company. Since then, however, Burnett’s new business record has been spotty.

The shop recently won an estimated $200 million in new business from Gateway and ConAgra. However, the shop this year lost business from Philips Electronics, Delta Air Lines and Polaroid, worth a combined estimated $200 million.