Burnett Billings Dip 2% for 1993

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CHICAGO – Leo Burnett Co. last week reported an overall billings decline for the first time in a decade.
Worldwide billings decreased 1.9% to $4.223 billion. Surprisingly, billings outside the U.S. took a major hit, dropping $83 million, or 3.8%. Burnett’s domestic business was flat, with billings increasing only $2 million, or .1%,

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