Burger King Takes To The Sky

Just how far would fanatics go for the taste of a Whopper?
That’s the question copywriter Jonathan Mandell and art director Clem McCarthy, creative directors at Ammirati Puris Lintas, New York, asked before developing a new live-action Burger King spot.
The answer, according to Mandell, was to go skydiving for Whoppers tossed from a moving plane.

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