Buntin Knows Red Man's 'Folks'

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Having enjoyed a prior relationship with the client, an account roster that appeals to the same demographic and an agency chief that lives on a working tobacco farm, The Buntin Group in Nashville, Tenn., landed Red Man smokeless tobacco from Swedish Match North America.
While total brand support from the client tops $5 million, The Buntin Group is handling the account on an undisclosed fee basis.

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