Bumble Wants to Empower Women to Make Real Life Connections at SXSW

With massive activation by creative shop Preacher

This text is what attendees see as they enter Bumble's SXSW activation. Courtesy of Bumble

Bumble, the three-year-old dating app where women make the first move, created a space to empower and educate women this weekend at South by Southwest in Austin, Texas.

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@KristinaMonllos kristina.monllos@adweek.com Kristina Monllos is a senior editor for Adweek.