Budweiser Teams with Upwork to Celebrate Workers for Labor Day With Personalized Cans

The campaign was devised by design agency Deuce Studio

It’s been a difficult time for everyone in work or seeking employment over the last 18 months. So, as Labor Day approaches, Budweiser and talent marketplace Upwork have partnered to create the ‘Raise a Bud’ campaign, which will aim to tell the stories of American workers—beginning with the release of a commemorative can.