Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
A Welsh bus service's "Ride Me All Day for £3" ad campaign has come to an abrupt stop after facing vocal criticism in social media.
The ads, featured on the back of the service's buses, featured the tagline on a sign being held by a topless man or woman.
After being posted to Reddit's "Funny" forum and shooting to the massively popular site's front page, an image of the ad campaign began making the rounds on Twitter and other social networks, as well.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in