Brands Mourn Kobe Bryant's Shocking Passing on Social Media

Companies, organizations and celebrities grieved the 5-time NBA champion online

Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.

After a helicopter carrying nine people crashed on a remote hillside in Calabasas, Calif. on Sunday morning, brands paid tribute to Kobe Bryant and his daughter Gianna Maria-Onore Bryant.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in

Your sites feature HTML here...