Bonded Sender Sold to Return Path

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

NEW YORK E-mail deliverability firm Return Path said it bought the Bonded Sender white list program from e-mail security firm IronPort Systems.

Bonded Sender allows marketers to put up a bond to improve their chances of e-mail delivery. The bond is debited if an Internet service provider receives complaints about the marketer’s commercial e-mail.

AW+

INDEPENDENCE DAY SALE

Subscribe today!

APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF

View Subscription Options

Already a member? Sign in