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After four years as evp/CMO at Ralph Lauren, marketing vet Jonathan Bottomley has joined luxury linens retailer Boll & Branch as its CMO.
Boll & Branch has struck all the right tones for a contemporary retailer. Founded seven years ago as an ecommerce maker and seller of quality bedding, it has made sure to reflect consumers’ expectations for products that promote environmental consciousness alongside fair-trade practices. After establishing itself as an e-tailer, the company has added pop-up shops followed by three physical locations in recent years in its home state of New Jersey.
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