Bolin Lands Bloomington Tourism Business

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CHICAGO The Bloomington Convention and Visitors Bureau said it has awarded its advertising account to Bolin Marketing following a three-month review.

The Minneapolis agency will provide strategic planning, creative and promotional campaigns and media buying and planning. “They showed us that they understood the industry, and how we might better generate leads to Bloomington hotels,” said Jan Kroells, vice president of marketing for the BCVB, in a statement.

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