Bob Isherwood

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Chair of the TV and radio jury for this week’s Clio Awards in Miami, Isherwood says he judges ads on originality, relevance and emotional connection. Saatchi & Saatchi’s worldwide creative director has won his share of honors, including Australia’s first gold Lion at Cannes for cinema and an induction into the Clio Hall of Fame (the Clios are owned by Adweek parent VNU). Isherwood, 63, started out as an auto mechanic, at age 13, eventually becoming a graphic designer before segueing into advertising.

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