Blue Sky Kicks Off Peach Bowl Push

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

ATLANTA Blue Sky has launched an ad campaign to promote the annual New Year’s Eve Peach Bowl college football game here, the agency said.

The campaign by the independent Atlanta shop is airing on regional television and radio stations. Print ads are being placed in the Atlanta Journal-Constitution.

This is the eighth year of the Chick-fil-A Peach Bowl, which pits a team from the Southeastern Conference against a squad from the Atlantic Coast Conference. Blue Sky has produced advertising for the event for the past three years.

This





AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in