Blue Man, Allegiant Take Flight

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

NEW YORK Fliers of Las Vegas-based Allegiant Air may find themselves wondering on Wednesday why there is a large portrait of a man’s face painted blue on the side of the plane.
 
That’s because on Wednesday the airline will begin using planes outfitted with imagery and paraphernalia from performance artists Blue Man Group.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in