Blue Cross Blue Shield of Minnesota Cuts to 3

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CHICAGO–Blue Cross Blue Shield of Minnesota has selected three finalists for its 10-year, $80-110 million anti-smoking program, according to the consultant handling the search. Moving on are BBDO and Carmichael Lynch in Minneapolis, and Crispin, Porter + Bogusky, Miami, said consultant Jan Apple of Minnetonka, Minnesota.
Cut from the review were Arnold in San Francisco, BVK, Milwaukee, and Ground Zero in Los Angeles.
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