BLT, Trailer Park Lead Key Art Nominees

LOS ANGELES Independent design shops BLT & Associates and Trailer Park led all other agencies with 10 nominations each for the 35th annual Key Art Awards for outstanding motion picture advertising. The winners will be announced June 16 at the Kodak Theatre in Hollywood.

Nominees for best TV spot for a comedy are: Open Road Entertainment, Sony Pictures’ Deuce Bigelow: European Gigolo; Aspect Ratio for Columbia’s Hitch; Weinstein Co. in-house for The Matador; Buddha Jones for Paramount’s Bad News Bears; and Universal Pictures in-house for The 40-Year-Old Virgin.

In the action-adventure category, best spot nominees are: Kaleidoscope Film Group for DreamWorks SKG’s The Ring Two; mOcean for Screen Gems’ Lords of Dogtown; Flyer Entertainment for 20th Century Fox’s Transporter 2; Trailer Park for Paramount’s War of the Worlds; and Ant Farm for Dimension’s Sin City.

Drama-spot nominees are: Weinstein Co. in-house for Transamerica; Intralink Film Graphic Design for Universal’s Jarhead; Trailer Park for Universal’s Munich and for 20th Century Fox’s Walk the Line; and Mark Woollen & Associates for Lionsgate’s Crash.

Best consumer print ad nominees are: Art Machine/Samuels Advertising for Lionsgate’s Lord of War and Saw II; BLT for 20th Century Fox’s Mr. & Mrs. Smith; Poster Child for Walt Disney’s Chicken Little and Trailer Park for New Line’s The New World.

Internet advertising nominations went to 65 Media for Disney’s The Chronicles of Narnia:The Lion, the Witch and the Wardrobe and for Universal’s The Producers; Blitz for Warner Bros.’s Tim Burton’s Corpse Bride; Big Spaceship for Dimension’s Sin City; and Project for Jarhead.

Trailer Park had three nominations for best outdoor advertising: for Warner Bros.’ Charlie and the Chocolate Factory (one each for building wraps and billboards), and for WB’s Batman Begins. Art Machine was nominated for Lionsgate’s The Devil’s Rejects and for Deuce Bigelow.

The best copy line competition comes down to Crew Creative Advertising for The 40-Year-Old Virgin; Mark Woollen & Associates for Crash; Lionsgate in house for Saw II; BLT for Corpse Bride; and Dawn Patrol for Wedding Crashers.

Competitive awards will also be presented in the three categories of theatrical trailers, as well as for best teaser trailer; best motion graphics; best posters; best co-branded print; and theatrical standees, among other categories.

The Key Art Awards are an event of The Hollywood Reporter, which is a unit of Adweek parent VNU.