Black History Is Happening Now and Not Just for the Month of February for Spotify

Pop-up museum and clothing line are part of ongoing efforts

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For 28 days in February, the nation pauses to remember the contributions black people have made and continue to make to American culture.

But what happens after that?

Spotify’s response to that question is Black History Is Happening Now, an ongoing program created in partnership with creative collective Saturday Morning to “bring attention to some of the many under-celebrated moments in black history that deserve to be amplified and celebrated beyond the month of February,” according to a statement.

In the program’s latest installment, Spotify launched an exclusive pop-up for a day in New York inspired by six moments in black music history that attendees could peruse: The Sacred Music of Survival, The Chitlin Circuit, Afro-Latinx Roots in Hip-Hop, Rosetta Tharpe the Godmother of Rock ‘n’ Roll, The Legend of Sylvester and The Harlem Cultural Festival.

Each

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