BJ's to Remain With Partners

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BJ’s Wholesale Club will continue working with Partners & Simons and does not intend to continue talks with several area agencies, said client vp, marketing Carol Wilgus.

BJ’s has held meetings with shops in recent weeks about working on its $5 million advertising account [Adweek, March 18].

Wilgus declined to name the agencies, but said about four were queried concerning general capabilities.

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