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Animals adapt.
That’s according to a new ad campaign recently launched by The Star Group for Jevic Transportation.
The Cherry Hill, N.J., shop’s new print and direct-mail effort for the client shows penguins, a hedgehog and an octopus, each in separate executions, touting the motor carrier company’s heated shipping service.
Ads also show facts about each animal, such as the emperor penguin’s tendency to sit on its egg to protect it from freezing. The new tagline for the Delanco, N.J.,
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