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If recent search traffic spikes on Bing have proven anything, it’s that the holiday shopping season is off to a promising—and early—start.
Microsoft recorded more than a 40 percent lift in retail-related search queries in October compared to the same month last year. According to executives, shopping-related searches in November have swelled by an even larger rate, even with several days to go before Black Friday and Cyber Monday—typically two of the biggest days in traditional and online shopping.
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