Billy Eichner Tells Us How to 'IRL Again' in Campaign for PepsiCo's Neon Zebra Mixers

New brand taps into the comedian's 'abrupt, full frontal honesty'

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Comedian and actor Billy Eichner seems to have an opinion about everything and he’s not afraid to share it, often at top volume. It’s only natural that he’d weigh in on the reopening of the country after more than a year of quarantine.

He does so, of course, in typical Eichner fashion, meaning there’s some dubious advice wrapped in a snarky, entertaining package.

The TV and movie star is at the center of a campaign for PepsiCo’s Neon Zebra called “IRL Again,” doling out tips on dating, dressing and socializing in the post-pandemic world.

A few examples of his pearls of wisdom: If you hoarded toilet paper during lockdown, use it to make a sheer top for a sexy and stylish look.

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