Billboard Bikes Appear on Atlanta Streets

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ATLANTA Mini Mobile Media said next week it will launch its newest “outdoor” advertising campaign for Sub Shop’s South Atlanta location.

MMM’s four-wheel recumbent bicycles first appeared earlier this month on the streets of downtown Atlanta advertising Ted Turner’s Ted’s Montana Grill restaurants. The ad bikes also appeared at the AIDS Walk in Atlanta last Sunday, where advertisements for Delta Air Lines, CVS Pharmacy, Earthlink and Whole Foods Market were displayed.

After traveling to London and seeing bikes displaying 4 foot by 6 foot “transit” print ads, MMM founder Michael Dudich contacted the bicycle manufacturer in the U.K.



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