Big Fuel Cut as GM's Social AOR

Comes months after Publicis Groupe acquires stake in shop

In the first change to result from General Motors’ global media review, the automaker is cutting social media shop Big Fuel from its agency roster.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in