Beyond Meat Launches DTC Site Amid a Year of Tremendous Growth

Now in 26,000 retailers, the brand will test new plant-based products via ecommerce

Though expanding into ecommerce, Beyond continues to see retail success, with 192% growth year over year. Beyond Meat

If it seems like meatless burgers are everywhere, especially since the Covid-19 pandemic hit America in the spring, it’s because they are, with national TV campaigns, retail deals and fast food alliances rolling out constantly.

@TLStanleyLA terry.stanley@adweek.com T.L. Stanley is a senior editor at Adweek, where she specializes in consumer trends, cannabis marketing, plant-based food products, pop culture and creativity.