Behind The Scenes

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Travelocity’s spokes-gnome stepped out of his role as a supporting character to star in McKinney + Silver’s “Tour Guide,” which broke earlier this month. The 30-second spot shows the gnome debunking travel myths (like “It’s cheaper to book your flight and hotel separately”) and driving a double-decker bus through the streets of London. So just who is this gnome? Though he doesn’t have a name, there’s only one of him, and he’s become quite well known.

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