Bed Bath & Beyond Unveils New Campaign Under A ‘Home, Happier’ Tagline

It's the first under chief brand officer Cindy Davis

Bed, Bath & Beyond unveiled a national ad campaign today under the tagline
Bed, Bath & Beyond unveiled a national ad campaign today under the tagline "Home, Happier." Bed Bath & Beyond

Bed Bath & Beyond today unveiled what chief brand officer Cindy Davis described as one of the largest—if not the largest— brand campaigns in the retailer’s history, featuring the new tagline “Home, Happier.”

@RichCollings richard.collings@adweek.com Richard Collings is a retail reporter at Adweek.