Beats by Dre Quadruples Down on Gen Z Talent for Latest Campaign

'Move How You Want' stars Naomi Osaka, Vince Staples, Quen Blackwell and Kaia Gerber

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Model-actress Kaia Gerber dances solo down a grand staircase in an opulent ballroom, while influencer Quen Blackwell gets into the groove by surrounding herself with a couple of friends and dozens of flowing wigs.

Translation, Beats by Dre

The women star in the latest global ads from Beats by Dre, joining tennis champ Naomi Osaka and recording artist Vince Staples to promote the brand’s newest release, its wireless earbuds called Beats Fit Pro.

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