Beats by Dre Global Head of Marketing Departs for Cannabis Company Cura Partners

Jason White spent nearly 5 years with Apple brand

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Jason White, evp and global head of marketing for Beats Electronics, has left that company after nearly five years.

The executive told Adweek he accepted a new role as global CMO of Cura Partners, a Portland, Ore.-based company that aspires to be “the leading provider of cannabis in legal U.S. and international markets.”

Friday was White’s last day with the Apple-owned audio brand, and he celebrated his time there with an Instagram post.

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