BBDO Withdraws All Brazilian Bayer Ads From Cannes With Apology to Festival and Client

Lubars says AlmapBBDO work was 'scammy'

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CANNES, France—AlmapBBDO, facing criticism for questionable wins at this week's Cannes Lions, has withdrawn all its Bayer work from the festival at the request of BBDO global creative chief David Lubars.

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