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NEW YORK Omnicom Group’s BBDO has confirmed cutting 30 staffers, or about 10 percent of the workforce in its Atlanta office.
The cuts were made late last week across all departments “in response to reduced levels of client activity,” an agency representative said.
Among those cut was CCO Marcus Kemp, whose responsibilities will now be assumed by the agency’s three ecds: Bobby Pearce, Bill Pauls and Kyle Lewis, the rep said.
Another Omnicom agency, GSD&M Idea City in Austin, Texas, also had layoffs late last week, trimming about 2 percent of its payroll and putting an across-the-board salary cut in place for those who remained.
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