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ATLANTA BBDO said Keith Rose has joined its Atlanta office in the new role of svp, director of broadcast services.
Rose, 44, comes from Crispin Porter + Bogusky in Miami, where he was a senior integrated producer.
At Omnicom Group-owned BBDO, he will lead the broadcast production department and work to expand its capabilities. He reports to Rob Cherof, evp and CMO at the regional office.
“In the past year, our existing accounts have grown and we’ve picked up new business.
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