The countdown to Brandweek is on! Join us, Sept. 12-16, to identify new growth opportunities, solve challenges and connect with power players. View the lineup and secure your pass.
NEW YORK The BBC plans to break a U.S. ad campaign next week that streams BBC.com headlines into banner ads.
The Really Simple Syndication news feeds are targeted to the media placements. Ad units running on entertainment sites will carry BBC lifestyle story headlines; those on NYTimes.com and WashingtonPost.com will include political and world news.
“Simply
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in