Bates Shuffles Creative Duties On Hyundai

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.




LOS ANGELES-Bates USA has reorganized the creative oversight of its estimated $90 million Hyundai Motor America account.
Bates USA creative director Michael Robertson has been overseeing creative out of the agency’s New York headquarters since last month’s departure of Richard Butt, who had been creative director at the Irvine, Calif., office. Terms of Butt’s departure were unclear. Director of client services Tony Taylor also exited the Southern California office last month.
Neither Butt nor Taylor could be reached.




AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in