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NEW YORK Andy Bateman, former director of brand planning for Publicis in New York, said that he has joined the agency’s London office as worldwide account director on UBS.
In the newly created post, Bateman oversees about 40 people servicing the account at different offices in the global network. He was approached about the position last fall by Publicis Worldwide chief operating officer Rick Bendel, to whom he reports. The Publicis Groupe agency network has other worldwide account directors in charge of global business such as Allied Domecq and L’Oreal.
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