Barbie's Diverse, All-Female 2020 Campaign Team Champions Girls' Leadership

The four-doll set was created in partnership with She Should Run to inspire girls to effect change

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Barbie, the plastic blue-eyed and blonde bombshell created by the late fuchsia fanatic Ruth Handler, has come a long way since her introduction in 1959. Most notably, Barbie has strutted out of the Dream House to win a bid for the White House seven times—first in 1992 in her classic form, and later as different ethnicities, officially making Mattel’s Malibu starlet the only woman to claim the Oval Office as her own in American history. 

The 2020 presidential campaign is no exception to the brand’s history of encouraging girls that they can and should be involved in every level of our nation’s electoral process, from the polls to the podium, no

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