Driving relevance means driving growth. Join global brands and industry thought leaders at Brandweek, Sept. 11–14 in Miami, for actionable takeaways to better your marketing. 50% off passes ends April 10.
Pre-pandemic there was a trend in entertainment shows towards big musical numbers and epic historical and fantasy battles—but that was before physical restrictions prevented such shows from being filmed. Well, as production has begun again, Samsung wants viewers to know they can experience the thrill of such scenes once more using their foldable Galaxy phones.
The ‘Unfold Your World’ campaign from Ogilvy includes a 30-second hero film that features dancers and barbarians at war who appear, as viewers tune in remotely through their Galaxy

WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in