Barbara Lippert's Critique

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I’ve seen so many of these scruffy-cheeked guys in commercials lately that this particular mini-genre would seem to deserve its own name. How about soul-patch theater? SPT is not entirely literal: You’ve also got your goatee boys and the dudes with the three-day beards; others shave but achieve the look by wearing free style, upward-sticking hair and several layers of wrinkled clothing.

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