How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from Gatorade, Marriott, Alo Yoga, Campbell's, Uncommon James and more. Book now.
Despite the improving economy, the value message remains an important marketing tactic for food companies. Example: ConAgra Foods, which has launched a new campaign for its Banquet brand. Ads make an emotional connection with moms, but the underlying message is value.

INDEPENDENCE DAY SALE
Subscribe today!
APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF
Already a member? Sign in