Bank, High-Tech Clients Join Borenstein

ATLANTA The Borenstein Group said it has added seven accounts to its roster. The recent arrivals include high-technology, legal and financial services companies whose combined billings are approximately $1 million.

Fairfax, Va.-based Borenstein said it would develop campaigns for Potomac Bank, Leros Technologies, and Teoco Corp., all in Fairfax; Lane Watch in McLean, Va.; Asset Performance Networks in Rockville, Md.; Spherix in Beltville, Md.; and in Oakton, Va.

Potomac Bank is one of Washington’s fastest-growing commercial community banks, said the shop. Teoco is a national provider of network revenue and cost-management solutions to telecommunications companies. Leros offers system integrators and services to small and midsize organizations.

Lane Watch conducts field traffic studies for state, federal and international government organizations. Spherix’s Web-enabled reservation systems are designed for government agencies and pharmaceutical companies. Asset Performance Networks assists petroleum, chemical and energy industry clients and implements operational support practices. is an e-commerce Web site whose information helps food exporters comply with the Food and Drug Administration’s Bioterrorism Act of 2002.

The Borenstein Group last month launched its first work for, said Gal Borenstein, agency president. The newly designed site presents the legal, technology and business solutions offered by attorney Robert Lehrman, whom the shop said is an authority on FDA compliance rules. Other projects are still in the planning phases, added Borenstein.