Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
They may not have a winning record, but the Anaheim Mighty Ducks say they are, at least, working mighty hard.
The NHL team’s work ethic is the focus of ads breaking this week from The Ballpark Advertising Agency. The new tag is “Answer the call.”
The key message is that the Mighty Ducks “are committed to building a playoff-contending organization in the short term and a perennial Stanley Cup playoff franchise,” said Andrew Shevin, principal at The Ballpark in Santa Monica, Calif.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in