B-to-B Dot.Com Calling Shops

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Product and Service Supplier Looking Nationwide for Agency
LOS ANGELES–B2Bstores.com has begun a national search for a shop to handle its $12-18 million account, according to Shannon Jessup, executive vice president of business development.
The online startup has contacted agencies of various sizes across the country, said Jessup, and is in the process of chemistry checks. It is a new assignment, and there is no incumbent.
The business-to-business product and service supplier is looking at shops that are “creative, print-heavy and strategic, with interesting media placement,” Jessup said.





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