Experiential

Awkwafina Takes Over as MTA Subway Announcer With Comedy Central Partnership

Humorous messages promote the new series Awkwafina Is Nora From Queens

awkwafina in a pool lounge chair — Awkwafina is the creator and star of Awkwafina Is Nora From Queens, which premieres Jan. 22 on Comedy Central. Danielle Levitt/Comedy Central

January 16, 2020

Commuters on New York’s 7 subway line this morning were treated to some amusing train announcements from a voice that sounded eerily similar to Awkwafina—because it was.

Ian Zelaya

ian.zelaya@adweek.com

Ian Zelaya is an Adweek reporter covering how brands engage with consumers in the modern world, ranging from experiential marketing and social media to email marketing and customer experience.

Experiential

Awkwafina Takes Over as MTA Subway Announcer With Comedy Central Partnership

Humorous messages promote the new series Awkwafina Is Nora From Queens

Ian Zelaya

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Ian Zelaya