Avocados From Mexico Launches a Homey Digital Experience Ahead of Super Bowl 56

The brand is turning to experiential to make avocados more shoppable for the Big Game

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

As the Super Bowl quickly approaches, more brands are unveiling their advertising plans for the Big Game, including Avocados From Mexico (AFM). The brand previously announced plans to return to the event in November. Now, AFM has launched a multifaceted digital campaign—along with a new partnership with eCommerce Acceleration platform, MikMak.

Titled “House of Goodness,” the experience is hosted by former NFL quarterback Drew Brees and will give visitors a first-hand look into the “always good” world of avocados.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in